PCG Artist Development Announces New Austin, Texas Division Lead By Hit Songwriters Matt Noveskey & Drew Womack

Orb Recording Studios owner and bassist for Alt-Rockers Blue October, Matt Noveskey, appointed President of PCG Austin with hit songwriter Drew Womack serving as Director of A&R 

PCG Artist Development and Visible Music College form PCG At Visible; first classes beginning January 2021 in Tennessee, Illinois, California & Texas

NEXT AUSTIN, presented by PCG Artist Development and Star Hill Ranch, announced for Saturday, April 3rd

PCG Artist Development, a nationally recognized artist development company headquartered in Nashville, is excited to announce the creation of a new Austin,Texas division headed up by iconic singer-songwriter and record producer Matt Noveskey, of alt-rock band Blue October, and co-owner of Orb Recording Studios. Noveskey will serve as President of PCG Austin, with native Texan and country hit songwriter Drew Womack (Kenny Chesney, Rascal Flatts, Tim McGraw), formerly of country band Sons Of The Desert (MCA Records), serving as Director of A&R.

PCG Staff Photo
(L-R) PCG Staff: Carly Porter, Tony Vincent, Jennifer McGill, Bernard Porter, Molly Porter, Chad Gentry, Kayla Hawkes

“I’m extremely excited to bring PCG Artist Development to Austin,” said Noveskey. “This city has so much incredible talent and now we have infrastructure to properly groom these artists for success.”

Verteran music executive Bernard Porter, PCG’s Founder and CEO, has spent most of 2020 steadfastly growing his Nashville-based artist development company by hiring experienced and iconic songwriters, record producers, theatrical performers and numerous other entertainment industry professionals. Noveskey and Womack join a nationwide network of providers which also includes Broadway Star and Music Theatrical performer Tony Vincent, hit songwriter and producer Britton Cameron, and recording artist and former Mouseketeer for all seven seasons of The Disney Channel’s, “All New Mickey Mouse Club,” Jennifer McGill.  

Adapting his operations and growth in the midst of the COVID-19 pandemic introduced a new set of challenges, but Porter has managed to overcome those hurdles, keeping both his staff and a large group of clients safely operating by transitioning to video conferencing. 

PCG Artist Development and Visible Music College
(L-R) Dr. Ken Steorts (Visible) & Bernard Porter (PCG)

Porter recently formed a partnership with Memphis-based, Visible Music College, creating a first-of-its-kind accredited curriculum which many of his developing and deserving recording artists, musicians and theatrical performers will have the opportunity to pursue. PCG At Visible (VisiblePCG.com) was co-founded between Porter and Dr. Ken Steorts, formerly of Christian rock band, Skillet. Classes for the Spring 2021 semester are set to begin on January 19 at all Visible Music College campuses in Memphis, Tennessee; Dallas, Texas; Chicago, Illinois; Redding and Atascadero, California participating.

“2020 brought many challenges and yet, tremendous clarity,” said Porter. “Considering the overwhelming blows the entertainment industry has endured, we feel especially grateful for the growth we’ve experienced at PCG. We do not take it for granted. We pray for better days for our friends and colleagues striving to make a difference in our world with their gifts and talents.” 

PCG Austin Announces Signature Event for Aspiring Artists: NEXT AUSTIN

Event Name:NEXT AUSTIN
presented by PCG Artist Development and Star Hill Ranch
*Sponsored by PCG Austin, Orb Recording Studios, Vocal Edge Studio
Location:Star Hill Ranch | 1500 Hamilton Pool Road, Austin, Tex. 78738
Date:Saturday, April 3rd, 2021 | 10am – 4pm
Registration:Opening soon at PCGartistdevelopment.com
Details:Singers, songwriters, performers, parents/managers of artists, NEXT AUSTIN is for you! PCG Universal, the world’s leading authority in artist development, proudly presents NEXT AUSTIN, an intense Music Business Workshop and Showcase experience. The founders of PCG Universal – The Science of Artist Development, Bernard and Molly Porter, along with special guests, Matt Noveskey and Jennifer McGill are excited to host this incredible one-day event including expert industry panel, personal interaction, Q&A, LIVE SHOWCASE and much more. At NEXT AUSTIN participants will have an opportunity to showcase, receive honest feedback, have their questions answered, learn valuable information regarding their development as an artist and how to advance their career. NEXT AUSTIN gives them a chance to be seen and critiqued by some of the best in the music industry in the Austin area.

About PCG Artist Development:
Using their customized, scientific approach, The Science Of Artist Development, PCG provides hands-on, real-world training and education with the best coaches and mentors in the music industry. PCG consists of a core office staff, and a vast network of providers who work with the most successful artists in the entertainment industry. Through years of experience and success in the industry, our staff is uniquely qualified to prescribe the services and providers you need and the wisdom to know when you need them. Our providers include award-winning producers and songwriters, social media experts and influencers, performance, vocal and instrument coaches, media trainers, publicists, hair, makeup and wardrobe stylists, photographers, videographers and so much more. With over 100 of the most sought-after coaches, mentors and service providers in the entertainment industry, PCG provides training and expertise that is second to none.

About Matt Noveskey:
Michigan-born bassist Matt Noveskey was basically tagging along when a music-biz friend working with rock band Blue October invited him on a trip to Austin, but he dropped his preconceived notions of Texas and fell in love the minute he stepped off the plane and within two weeks, he was back — as a permanent resident and Blue October member. That was in 1999. Noveskey soon formed a brotherlike bond with Blue October guitarist C.B. Hudson and as the band’s experience and fame grew, the two learned their way around many recording studios, working with producers such as Steve Lillywhite, Tim Palmer, Interscope’s Chuck Reed, Dave Castell, Patrick Leonard and Blue Miller. They also whiled away countless tour hours fantasizing about their dream studio. Meanwhile, Noveskey evolved into a sought-after producer and manager, fostering the careers of young artists and helping them reach higher levels of achievement and success.